Pay-Per-Click Management (SEM) Search Engine Optimization (SEO) Link Building Increase ROI Traffic Growth First Page Ranking Web Developer

Search Engine Optimization (SEO) Terms

Term Definition
URL Redirect
URL Redirect is also referred to as URL forwarding, domain redirection and domain forwarding is a technique used to make a URL available under another URL.
Title Tag
Considered to be one of the most important elements with regards to natural search optimization since search engines tend to give those keywords a lot of weight within the ranking algorithm.
Session ID
A session ID is the unique number that a web server gives each and every user that is viewing the website.
Relative URL
A URL that points to a file/directory in relation to the file/directory of the current URL.
Meta Robots Follow
Robot meta tag is used to direct a search engine in what you would like it to do. Stating "follow" tells the search engine to follow all links on the given web page.
Meta Keyword Tag
Used to define the keywords that the webpage is about. Search engines place little value on these but they should still be included.
Meta Description Tag
Important tag that every search engine uses and ranks a site by. Used in the description of organic search results. These tags should be unique for every web page.
Link Title Tags
Link title tags gives the user a description as to what will happen when they click on the link.
Link Relevance
Link Relevance is what is referred to when the search engine like Google ranks your web page on the theme of the website linking to your website.
Keyword Frequency
Keyword frequency how many times you use a keyword in the web page. Try to keep it in a safe 4% of web copy. Instead use variations of that keywords scattered throughout the web page/site. Very important to getting more web traffic.
Image Alt/Title
Image alt and title tags are yet another factor in good rankings. Every image should have unique alt and title tags. Used in determining the best results for image search and page ranking.
CSS
Cascading Style Sheets (CSS) is a simple mechanism for adding style (e.g. fonts, colors, spacing) to Web documents.
Comment Tag
Comment tags are used in HTML to section out chunks of code. Search engines use this as another factor in the overall ranking of pages for web traffic.

Search Engine Optimization (SEO)

  • Keyword Research
  • Site Analysis
  • Sitemap Generation
  • Search Engine Submission
  • Google Analytics Setup
  • Conversion Tracking
  • Broken Links Checker
  • 301 Redirects
  • Crawl Errors
  • Canonicalization
  • Code to Text Ratio
  • Robots.txt Configuration
  • Duplicate Content

Search Engine Marketing (SEM)

  • Pay-Per-Click Management (PPC)
  • Press Releases
  • Article Submissions
  • Directory Submissions
  • Social Media Bookmarking
  • Social Media Profiles
  • Blog Posts
  • Squidoo Lens
  • RSS Directory Submission
  • RSS Distribution
  • DMOZ Submissions
  • Twitter Promotion
  • Forum Profiles
  • Forum Comments

Technical/Backend

  • PHP
  • MySQL
  • AJAX
  • jQuery
  • jQuery UI
  • Codeigniter
  • Wordpress
  • Custom build CMS
  • Twitter Bootstrap